Don't let the small size fool you! This handy pocket guide packs all things network marketing from A to Z into one concise reference guide that you can take with you anywhere. With an interactive section that allows...
Consider the following when choosing a target market.
Measurability
Can you identify numerically how many people/businesses are possible customers? Determine the actual number of potential customers in your targeted area.
Accessibility
Can you reach your target market by the means available to you...
A concise step-by-step guide to marketing your book. Complete with all the resources and references you need, including: defining and locating your target audience, the best places to distribute your book and creating a demand using publicity and...
With an intense focus on strategy that won’t be found in any other guide, this invaluable resource will be of immediate help to publishers, authors, and most anyone who wants to succeed in the publishing industry.Completely updated and expanded...
Learn how to market any book. This popular book marketing primer has helped over 30,000 authors and publishers dramatically improve their book marketing results. The Smashwords Book Marketing Guide contains practical, easy-to-implement advice on how to market...
To develop a marketing program that helps you reach and meet the needs of your market, you must first identify you customers. A market profile identifies your customers. There are many ways to describe your customers, whether they are...
Strategic planning sets the stage for the rest of the firm’s planning initiatives. Many small businesses fail to outline a plan and run into cash flow or other problems as a result. Bankruptcy is the ultimate failure due to...
The mission statement continually guides the growth of your business; but, company goals will provide you with specific targets to work toward.
Goals may include but are not limited to:
Achieve x% market share by end of the first year
Increase sales...
A mission statement defines an organization’s purpose. Market definitions of a business define the company’s mission in terms of satisfying the customer’s needs. Mission statements must be realistic and specific. Make the statement workable, designed to use as an...
