Yadea partners with IndoMobil for exclusive entry into Indonesia market

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Yadea, the world’s top electric two-wheeler brand, has forged an exclusive strategic partnership with Indonesian listed company Indomobil at the 2023 Indonesia International Motor Show (IIMS) to expand its reach to the Indonesian market. As per the partnership, Indomobil will serve as the only distributor of Yadea electric vehicles in Indonesia. Yadea’s advanced R&D facility and seven manufacturing plants in China and Vietnam will support Indomobil in offering high-quality electric vehicles and exceptional customer service to Indonesian customers. With a sales volume exceeding 13.86 million units in 2021, Yadea is confident that its electric vehicles will be the preferred choice for Indonesian consumers.

Yadea has been a leader in the global electric two-wheeler market, having been named the number one electric scooter and electric motorcycle company worldwide for the past seven years. As of 2021, the company has sold over 135 million electric two-wheelers globally, including in Asia, Europe, and the Americas. With its entry into the Indonesian market, Yadea aims to further solidify its position as the world’s top electric two-wheeler brand.

For Yadea, the strategic cooperation with Indomobil is an important step in the company’s global expansion strategy. Indomobil, as one of the largest and most reputable automotive groups in Indonesia, has used its superior position in the country’s fast-expanding mobility sector to strengthen market entry strategies for countless international players over the past 10 years.  The Indonesian government is actively encouraging the growth of the electric vehicle industry and has introduced a number of strategies to support the industry. 

During the event, Zhou Chao, Senior Vice President at Yadea, had the honor of meeting the Indonesian president at Yadea’s booth. This high-level meeting demonstrates the Indonesian government’s recognition of Yadea’s excellent products and its commitment to promoting green energy and sustainable development.

“Together with Indomobil Group, we aim to respond to the government’s call for developing electric vehicles in order to contribute to Indonesia’s development goals, and upgrade local energy consumption with Yadea’s electric mobility solutions.” Zhou said. 

Through the strategic partnership, Yadea and Indomobil will leverage their respective strengths to drive energy transition and electric sector development. Yadea will provide high-quality electric scooters and motorcycles, while Indomobil will offer extensive local expertise and a wide distribution network.

Yadea will continue to deepen its internationalization strategy and deliver customized products to global customers. By leveraging its growth with a user-centered mindset and gaining a deeper understanding of the trends in sustainable mobility and strong R&D capabilities, Yadea aims to provide hundreds of millions of people pleasant and sustainable trips.

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